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Teaser pricing: does it work?

Teaser pricing: does it work?

In the marketing of homes, we find there are three major levers a seller has to affect the outcome of their sale: The agent (and team) they assemble; The presentation (aesthetics and physical...
NAR class action lawsuit thumbnail

The same … only different.

As you may or may not have heard, the world of real estate has changed as a result of the NAR class action lawsuit settlement in Missouri earlier this year. As of one week ago, our local Real Estate...
Why Does Teaser Pricing Work?

Why Does Teaser Pricing Work?

What is value? Depending on the context, Google will share the following definitions: “either the regard that something is held to deserve; the importance, worth, or usefulness of something, or...
We’re Featured as Best Realtors™ in Oakland by Triple!

We’re Featured as Best Realtors™ in Oakland by Triple!

We got featured in Architectural Digest! The article entitled “Why the ‘Granny Flat’ Is the Next Big Home Amenity” dives into why granny flats are becoming increasingly popular. They offer a variety...
Architectural Digest Feature: Why the ‘Granny Flat’ Is the Next Big Home Amenity

Architectural Digest Feature: Why the ‘Granny Flat’ Is the Next Big Home Amenity

We got featured in Architectural Digest! The article entitled “Why the ‘Granny Flat’ Is the Next Big Home Amenity” dives into why granny flats are becoming increasingly popular. They offer a variety...
21 Things You Must Do as a Trustee

21 Things You Must Do as a Trustee

Today, we are going to talk about the 21 essential tasks imperative for any estate trustee. Within the contents of this blog, we'll comprehensively outline all the necessary elements you should be...
The Top Alameda Real Estate Agents: Who to Work with for Your Next Purchase

The Top Alameda Real Estate Agents: Who to Work with for Your Next Purchase

When embarking on the exciting journey of buying a home in Alameda, California, it's essential to find the right real estate agent who can guide you through the process with expertise and...
picture of East Bay Real Estate Agents - Hans and Kristin

The Ultimate Guide to Buying a Home in Alameda

Buying a home in Alameda requires careful planning, considering factors such as budget, location, finding a reputable real estate agent, and making the most of property viewings. The competitive real...
real estate planner video youtube thumbnail

Real Estate Planner—What Is It and Why You Need One

We’re thrilled to share a new designation we're pursuing within Keller Williams called Real Estate Planner. Since this is a new and unfamiliar designation to many, we want to explain what it is and...

Seller Tips

Teaser pricing: does it work?

Teaser pricing: does it work?

In the marketing of homes, we find there are three major levers a seller has to affect the outcome of their sale: The agent (and team) they assemble; The presentation (aesthetics and physical...
NAR class action lawsuit thumbnail

The same … only different.

As you may or may not have heard, the world of real estate has changed as a result of the NAR class action lawsuit settlement in Missouri earlier this year. As of one week ago, our local Real Estate...
Why Does Teaser Pricing Work?

Why Does Teaser Pricing Work?

What is value? Depending on the context, Google will share the following definitions: “either the regard that something is held to deserve; the importance, worth, or usefulness of something, or...
We’re Featured as Best Realtors™ in Oakland by Triple!

We’re Featured as Best Realtors™ in Oakland by Triple!

We got featured in Architectural Digest! The article entitled “Why the ‘Granny Flat’ Is the Next Big Home Amenity” dives into why granny flats are becoming increasingly popular. They offer a variety...
Architectural Digest Feature: Why the ‘Granny Flat’ Is the Next Big Home Amenity

Architectural Digest Feature: Why the ‘Granny Flat’ Is the Next Big Home Amenity

We got featured in Architectural Digest! The article entitled “Why the ‘Granny Flat’ Is the Next Big Home Amenity” dives into why granny flats are becoming increasingly popular. They offer a variety...
21 Things You Must Do as a Trustee

21 Things You Must Do as a Trustee

Today, we are going to talk about the 21 essential tasks imperative for any estate trustee. Within the contents of this blog, we'll comprehensively outline all the necessary elements you should be...
youtube thumbnail for staging your house video

Staging Your House: Worth It or a Waste of Money?

Is staging your home worth the investment or not? We've analyzed over 5,500 home sales in Alameda, Berkeley, and Oakland over the past three and a half years, and today, we have some fascinating data...
Are Single-Level Homes More Popular than Two-Level Homes in the East Bay Area?

Are Single-Level Homes More Popular than Two-Level Homes in the East Bay Area?

Are Single-Level Homes More Popular than Two-Level Homes in the East Bay Area? Are Single-Level Homes More Popular than Two-Level Homes in the East Bay Area? Hey, fun fact: did you know that...
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Will iBuyers take over the high-end market? | Is an iBuyer Program Feasible in the Bay Area??

Are you seriously thinking about selling your house to a robot? Recently, I was reading through Inman, a real estate publication, when an article caught my attention. Today, I wanted to touch on that...

Market Updates

NAR class action lawsuit thumbnail

The same … only different.

As you may or may not have heard, the world of real estate has changed as a result of the NAR class action lawsuit settlement in Missouri earlier this year. As of one week ago, our local Real Estate...
Real Estate JUST Changed FOREVER: Realtor Commission Settlement

Real Estate JUST Changed FOREVER: Realtor Commission Settlement

On Friday, March 15th, 2024, the real estate world changed as we knew it. On that day, the National Association of Realtors announced the proposed $400+ million settlement. The internet blew up...
Why are mortgage rates so high?

Why are mortgage rates so high?

Have you been asking yourself the question, "When are mortgage rates coming down?" Well, congratulations! You found this blog. That's because today I'm going to try to tackle one of the most...
Bay Area Housing Market Q1 2024 youtube thumbnail

Bay Area Housing Market Update Q1 2024: Is the worst really over?

Having lived in Alameda, California for over a decade, and regularly dealing with buyers and sellers in the area, we thought it'd be worthwhile to break down the monthly expenses of living here. This...
Can you afford a house in Alameda in 2023? ($1,500,000)

Can you afford a house in Alameda in 2023? ($1,500,000)

Today, we are coming back with another installment of the "What the Money Bought" series. In today's video, we're going to look into the $1.5 million price point here in Alameda...
Can you afford a house in Alameda in 2023? ($1,000,000)

Can you afford a house in Alameda in 2023? ($1,000,000)

What does a million dollars buy you in 2022 in Alameda? Today, we are doing another installment of "What The Money Bought?" so let's find out...
youtube thumbnail q4 market update for 2022

Bay Area Housing Market Q4 Market Update 2022 | TIME TO GET CREATIVE

In this market update, instead of showing you a bunch of graphs, charts, and stats, we've decided to do something different. We decided to do a little actual real-life exercise to try and explain...
Bay Area Real Estate Conforming Loan Limit Increase 2023

Bay Area Real Estate Conforming Loan Limit Increase 2023

Today, we're going to be talking about the conforming loan limits, which just got increased. It's a very interesting topic, especially here in the San Francisco Bay area...
Real Estate Market Perspective 2022

Real Estate Market Perspective 2022

Today, we’re bringing you another market update, but it's more based on perspective this time. It's really important in this changing market to understand how we got here. This is so that you can...
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