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Latest insights into the East Bay Real Estate market

Buyer Tips

Teaser pricing: does it work?

In the marketing of homes, we find there are three major levers a seller has to affect the outcome of their sale:
The agent (and team) they assemble;
The presentation (aesthetics and physical condition); and,
The price. How one prices their home can have a major effect

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Buyer Tips

The same … only different.

As you may or may not have heard, the world of real estate has changed as a result of the NAR class action lawsuit settlement in Missouri earlier this year. As of one week ago, our local Real Estate Boards and MLS’s (multiple listing service) officially adopted the changes that

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Buyer Tips

Why Does Teaser Pricing Work?

What is value? Depending on the context, Google will share the following definitions:
“either the regard that something is held to deserve; the importance, worth, or usefulness of something, or estimate the monetary worth of (something).”

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Buyer Tips

We’re Featured as Best Realtors™ in Oakland by Triple!

We got featured in Architectural Digest! The article entitled “Why the ‘Granny Flat’ Is the Next Big Home Amenity” dives into why granny flats are becoming increasingly popular. They offer a variety of benefits, from creating a comfortable space for aging parents to providing rental income or a home for

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